ASICS Opens Flagship Store in Glorietta 2, Launches Running Club
ASICS has inaugurated its largest flagship store in Southeast Asia at Glorietta 2, Makati City, offering a wide range of footwear, apparel, and accessories for sports enthusiasts. The 457 sqm concept store features a 3D Foot ID Scanner with an advanced 3D Foot Mapping System to help customers find the perfect running shoes.
The store also provides exclusive facilities for ASICS Running Club (ARC) members, including locker rooms and a shower area.
Grand Opening and ASICS Running Club
The grand opening saw brand advocates, athletes, and industry representatives in attendance who had the opportunity to explore the Spring Summer 2023 Collections. ARC sessions, led by Coach Precious Que and Coach Jasper Tanhueco, are scheduled weekly at ASICS Bonifacio Store and monthly at ASICS Glorietta Store.
The ARC aims to help seasoned and casual runners achieve their personal fitness goals by offering exclusive perks like limited edition merchandise, store vouchers and invites to special events.
Interested individuals can register through links on ASICS Philippines‘ social media accounts.
OneASICS™ Loyalty Program
ASICS is set to launch the OneASICS™ Loyalty Program in April, rewarding customers with points for every purchase, which can be redeemed for members-only benefits like birthday bonuses and early access to sales.
Spring Summer 2023 Collection Highlights
Among the Spring Summer 2023 arrivals is the new GEL-NIMBUS™ 25, featuring PureGEL™ technology for enhanced shock absorption and smoother transitions. Other notable products include the GT 2000 11 TR, METASPEED+, GEL-CUMULUS 25, EX89, Cutting Room, and GEL-NYC from the Nagino collection.
Other mono-store exclusive ASICS items are expected to arrive this quarter.
Celebrities and Influencers Who Attended the Event
The store’s grand opening was attended by brand advocates, athletes, and industry representatives, including Gazini Ganados, Kathleen Paton, Kirk Bondad, and Jefferson Lo from Pinoy Fitness. Attendees had the chance to explore the Asics 2023 Collections and experience the store’s key features.