National MILO Marathon Returns After 3-Year Hiatus
The National MILO Marathon made its much-awaited return on March 26 with its first leg held in the SM Mall of Asia Complex. Over 12,000 runners participated in the event, which featured 3K, 5K, 10K, 21K, and 42K race categories. This marks the marathon’s 44th iteration and comes after a three-year hiatus.
MILO ACTIVE PILIPINAS Launch and Virtual MILO Race
The marathon’s return follows the brand’s MILO ACTIVE PILIPINAS launch in January, which encouraged the nation to go from couch to court with the help of MILO’s energizing nutrition and sports programs. To further ease Filipinos back into sports, MILO also introduced its first-ever Virtual MILO Race, allowing over 2,000 runners across the country to join the marathon festivities virtually.
Runners of All Levels Participate
The National MILO Marathon welcomed seasoned, casual, and first-time runners alike. Among the podium finishers was James Kevin Cruz from Montalban, Rizal, who won the gold medal for the 42K run men’s category. The event also saw casual runners like 10-year-old Kjerstin Janikka R. Schei, who shared that her running experience was “relaxing especially [since I trained] and I haven’t done it in a long time.”
Fun Activities and Cheer Dancing Competition
In addition to the races, attendees enjoyed Active Zones that introduced kids to taekwondo, basketball, and sepak taraw. MILO also hosted a cheer dancing competition for elementary, high school, and college divisions.
Support from Partners and Sponsors
The National MILO® Marathon’s successful comeback was made possible by numerous partners and sponsors, including SM, Cristalino, Crystal Clear, Garmin, Anytime Fitness and Surge, TRYP by Wyndham, Decathlon Mall of Asia, Landmark, Super 8, Puregold, Waltermart, Metro Gaisano, Ford, Nestlé Cereals, Kitkat, Chuckie, Nescafé, and adidas; as well as sports partners Best Center, Philippine Taekwondo Association, Club Gymnastica, Gymnastic Association of the Philippines, and the Associate for the Advance of Karatedo.
Next Leg in Batangas City
The National MILO® Marathon will continue to energize Filipinos as it kicks off its second leg in Batangas City on May 28, 2023. For more details about the National MILO® Marathon and other MILO® Active Pilipinas initiatives, visit https://www.milo.com.ph/activepilipinas and follow MILO® on Facebook.