R.O.X. Outdoor Festival is Back This Weekend

The much-awaited R.O.X. Outdoor Festival is set to take place on November 25 and 26 at Bonifacio High Street, BGC.

After a hiatus due to the pandemic, this event marks a grand celebration of the outdoors, organized in partnership between R.O.X., a home of premier global outdoor brands, and BGC.

Event Highlights and Attractions

The festival will feature a parade of epic proportions and booth activations open from 11am to 11pm, showcasing exciting activities and displays from top outdoor brands, all free of charge. A special highlight is the Travel Adventure Fashion Show on the second evening, presenting the latest collections from leading travel and adventure brands in a dynamic production.

Shopping and Dining Experience

During the event, the BGC High Street will transform into an intimate outdoor night market, offering exclusive deals with discounts up to 70% on R.O.X. brands. The market will also host Outdoor Gringos and Kaulayaw Coffee, serving delicious food and refreshments all day and night.

Tours and Community Support

For adventure enthusiasts, Peak Pursuits, a program under R.O.X., will offer sign-ups for tours around the Philippines. This initiative aims to provide a fun and safe outdoor experience while supporting local communities and promoting local tourism.

(Video Credit: R.O.X. Philippines)

Innovative Digital Platform Launch

In addition to the physical festivities, R.O.X. is launching its digital platform, the R.O.X. Community. This platform will serve as a comprehensive marketplace for outdoor enthusiasts, offering a digital passport to collect badges and win prizes from favorite outdoor brands.

The R.O.X. Outdoor Festival invites everyone to explore the world of adventure, offering an ideal start to the journey into the outdoors. The event, exclusively operated by the Primer Group of Companies, Asia’s next retail giant, promises to be a memorable experience for all attendees.