Adidas Introduces New Silhouettes to Its Award-Winning Adizero Franchise
MANILA, PHILIPPINES – Since its debut in 2020, the adidas Adizero Adios Pro line has become a consistent fixture on marathon podiums. More World Marathon Majors winners have worn this shoe range than any other brand. Continuing this legacy, adidas now launches the Adizero Adios Pro 4, a shoe designed for peak race-day performance, just in time for the fall marathon season. The Adios Pro 4 will debut at the Berlin Marathon this weekend, leading the charge for a new era of speed.
Adizero Adios Pro 4: Built to Set Records
Developed at adidas’ Innovation Lab in Herzogenaurach, Germany, the Adizero Adios Pro 4 underwent extensive testing with top athletes across multiple countries, including elite runners in Iten, Kenya, Japan, and the US. Combining race-winning technology with a fresh design, adidas refined and enhanced the shoe to maximize performance and speed.
Forefoot Rocker Geometry for Maximum Efficiency
Inspired by the Adizero Adios Pro Evo 1, the Adios Pro 4 features a new forefoot rocker point. This geometry places the sole’s upward curve at 60% of the shoe’s length, triggering forward momentum and improving running economy. A full-length Lightstrike Pro midsole delivers a lighter and softer impact with every stride.
Lightlock Upper for a Snug Fit
The shoe’s innovative Lightlock upper introduces a lightweight, one-way stretch woven mesh for maximum comfort. Internal locking bands and a new lacing system secure the foot, ensuring stability even at high speeds.
Optimized Grip with Lighttraxion Outsole
After analyzing strike patterns of top athletes, adidas developed a new outsole patterned for key grip areas. This Lighttraxion outsole enhances traction based on where runners need it most.
Commitment to Innovation and Athlete Performance
“We’re kicking off fall marathon season strong with a bold update to our most successful silhouette ever – the Adios Pro,” said Charlotte Heidmann, Global Category Director Running Footwear at adidas. “The shoe was developed with and for some of the world’s fastest, including Agnes Ngetich, Benson Kipruto, and Amos Kipruto, underlining our commitment to serving our athletes with innovation that propels their race-winning pace.”
The Adizero Adios Pro 4 weighs approximately 200g for men and 172g for women.
Adizero Adios 4 Price and Availability
The Adizero Adios Pro 4, featuring the iconic Adios Pro colorway DNA, will retail for PHP 13,000. While widely available in-store, on adidas.com, and through the adidas app in January 2025, limited stock will drop exclusively on September 29 via the adidas app and online. For more details, visit adidas’ official website.
Apparel Range and Celebration Event
Accompanying the Adios Pro 4 launch is a new race-ready apparel line, inspired by the triumphant “sound of winning” at competition finish lines. The range includes an Adizero singlet and Adizero Control Short Tights made with RHEON™ technology to support and control muscle movement.
The Adizero Adios Pro 4 will also be featured at the global adidas Running “Fastcore” event, gathering partners, creators, and special guests ahead of the Berlin Marathon. Stay tuned by following the conversation on Instagram and X/Twitter using #Fastcore, #AdizeroAdiosPro4, and @adidasrunning.
About The Author
Adrian John Ladaga
Adrian started running in 2012 and instantly fell in love with the sport. He now frequents local road and trailrunning events. For him running is simple: "you take one foot in front of another and repeat the process over and over again." You can catch him running in the highlands of Tagaytay city. When not on his running kicks, he steps in the shoes of a content writer and Search Engine Optimization (SEO) expert.