Adidas Unveils CRAZYQUICK Padel Footwear Franchise
Adidas has officially entered the padel footwear market with its CRAZYQUICK Padel franchise, a collection designed to meet the demands of the growing sport. The new range, featuring the CRAZYQUICK Boost Padel, COURTQUICK Padel, and updated CRAZYQUICK Lightstrike Padel models, is now available worldwide since December 1, 2024, both online and in stores.
Two Models Packed with Cutting-Edge Technology
The CRAZYQUICK Boost Padel is designed for elite players seeking speed and stability. Key technologies include:
- BOOST Insert: Provides energy return through foam capsules for explosive movements.
- TPU Mid-Foot Stabilizer: Ensures pivot-friendly support without restricting movement.
- Multi-Directional Rubber Outsole: Features segmented traction zones tailored to padel’s unique movement patterns, including a forefoot pivot point for sharp turns.
Kerryn Foster, GM Specialist Sports at Adidas, stated, “Creating and providing the best products for athletes of all levels is at the core of what we do. As padel’s popularity grows, we’re proud to offer footwear that allows people to play with freedom and speed.”
CRAZYQUICK Lightstrike Padel: Lightweight and Dynamic
The updated CRAZYQUICK Lightstrike Padel debuts in bold colorways for men (black, white, and lucid red) and women (metallic silver, lucid red, and lucid pink). Features include:
- Lightstrike Midsole: Lightweight foam for a balance of speed and energy return.
- Multi-Directional Rubber Outsole: Designed for rapid movement and quick sprints.
- Sling-Frame Construction: Provides stability during direction changes without added weight.
COURTQUICK Padel: Everyday Comfort and Durability
The COURTQUICK Padel model prioritizes performance and comfort for casual players. Its lightweight design includes:
- Cloud Foam+ Midsole: Offers optimal cushioning and support.
- TPU Mid-Foot Stabilizer: Improves lateral stability for multi-directional play.
- Adiwear Rubber Outsole: A court-specific traction pattern ensures grip and durability.
Player Insights Shape the CRAZYQUICK Franchise
Adidas collaborated with padel players of all levels to refine its designs. World-class athlete Martita Ortega shared her thoughts:
“Being involved in the development of this range has been an incredible experience. Anything that helps me perform slightly better is a big advantage, so I know how vital it is to have the right footwear.”
Availability of CRAZYQUICK
For over a decade, Adidas has supported padel through its licensing partnership with All For Padel, which has built over 3,000 courts across 48 countries. Adidas also supplies rackets for Premier Padel events and provides courts for the Pro Padel League in the USA.
The CRAZYQUICK franchise represents Adidas’ ongoing investment in the sport, combining innovative design with insights from top players.
The CRAZYQUICK Padel footwear collection is now available at adidas.com.ph, via the Adidas app, and in retail stores. For updates, follow Adidas Padel on Instagram and Facebook.
About The Author
Adrian John Ladaga
Adrian started running in 2012 and instantly fell in love with the sport. He now frequents local road and trailrunning events. For him running is simple: "you take one foot in front of another and repeat the process over and over again." You can catch him running in Roxas Boulevard and SM MOA area. When not on his running kicks, he steps in the shoes of a content writer and Search Engine Optimization (SEO) expert.